Virtual Office in Stockholm: How 2GlobalMarkets Uses Embassy House as a Flexible Business Base

For an international business, having a professional business address in Stockholm doesn't necessarily mean renting a traditional office.

2GlobalMarkets Nordic, founded by Sten Krinpus, helps startups, SMEs and other organisations enter new international markets. Because Sten spends much of his time travelling, he needed a virtual office in Stockholm that could give his company a professional registered business address and a reliable place to work when he is in the city.

He found that at Embassy House Medborgarplatsen.

But what has kept him at Embassy House goes beyond the address itself.

“It is not just about providing an office; there is also genuine interest in what you are doing and how they can help.”

Why 2GlobalMarkets chose a virtual office in Stockholm

2GlobalMarkets helps companies understand new markets, find the right partners and build local business connections. Much of Sten's work involves connecting people and creating opportunities between different markets.

With so much international travel, a permanent office in Stockholm wasn't necessary.

“I needed a place where I could register my company and have a home base in central Stockholm,”Sten says.“As my work involves a lot of travelling, I didn’t need a traditional office, but I wanted to have a professional and welcoming place to work from whenever I am in Stockholm.”

A virtual office in Stockholm gives businesses like 2GlobalMarkets the ability to establish a professional local presence without committing to a full-time private office.

For Sten, that means having a business address and a dependable Stockholm base while retaining the freedom to work wherever his business takes him.

What makes Embassy House different from other coworking spaces?

There are many coworking spaces in Stockholm, but Sten says the people at Embassy House were the main reason he chose to stay.

“My experience with the staff was the main reason,” he says.

He also started attending events at Embassy House, which gave him the opportunity to meet other members and become part of the community.

That personal connection has remained an important part of his experience.

“Anders and Cathy have always been very helpful, both with practical matters and with ideas and support for our company.”

For Sten, that support goes beyond what he expected from a coworking space.

“Every time I brainstorm with Anders, I feel that he goes beyond what you would normally expect from a coworking space.”

This is one of the differences between simply renting a business address in Stockholm and becoming part of a workspace community. At Embassy House, members have a team on site who know them, their businesses and what they are working on.

A quieter, more personal coworking environment

Stockholm has no shortage of large coworking spaces. For some businesses, however, a smaller and more personal environment is a better fit.

Sten describes the atmosphere at Embassy House as:

“Very relaxed, quiet, and more personal because it is not too crowded.”

The environment gives him somewhere to focus when he needs to work, while also providing opportunities to meet other entrepreneurs and businesses.

He also uses Embassy House when he wants to meet clients and business contacts.

“It is a good environment for focused work, but also a nice place to bring clients and business contacts for meetings and conversations.”

Do virtual office members become part of the community?

For Sten, one of the most valuable aspects of Embassy House is that being a virtual office member doesn't mean being treated as an outsider.

Even though he is not in Stockholm every day, he still feels part of the coworking community.

“Even if your company is only registered there and you are not in the office every day, they still treat you as part of the coworking community.”

This is particularly important for companies that travel frequently or operate across several countries. A virtual office can provide a professional Stockholm business address while still giving the business a connection to a physical community.

Sten also appreciates the way Embassy House introduces members to one another.

“I also like that the member companies are shown on the TV screens around Embassy House. It is a simple thing, but it helps you understand who else is part of the community and can make it easier to discover and connect with other members.”

A flexible business address for an international company

For 2GlobalMarkets, flexibility is essential.

Sten doesn't need a traditional Stockholm office that he has to occupy every working day. He needs a reliable base that works around his travel schedule.

“I am travelling and not in Stockholm most of the time. I need the flexibility to have a reliable home base without needing a traditional office every day.”

That's one of the main advantages of a virtual office: you can establish a professional business presence in Stockholm without paying for an office you don't need.

For consultants, international companies, remote businesses, freelancers and travelling entrepreneurs, a virtual office can provide a practical alternative to a traditional office lease.

More than a registered business address

For 2GlobalMarkets, Embassy House provides more than somewhere to register the company.

It provides a central Stockholm business address, a professional place to work when Sten is in the city, access to meeting spaces and, perhaps most importantly, a community of people who take an interest in what he is doing.

That personal element is what stands out most in his experience.

“I would recommend Embassy House to companies and entrepreneurs who want a friendly environment where they can focus on their work while still being part of a community.”

He describes Embassy House as:

“Personal and welcoming rather than like a large, crowded coworking space.”

For businesses looking for a virtual office in Stockholm, that can make a significant difference.

A business address gives you a location. A good workspace gives you somewhere to work. But a community can give your business a place to belong.

Frequently asked questions about virtual offices in Stockholm

What is a virtual office?

A virtual office gives a business access to a professional business address and related office services without requiring the company to rent a traditional full-time office. It can be useful for remote companies, consultants, freelancers and businesses that travel frequently.

Why use a virtual office in Stockholm?

A virtual office can help businesses establish a professional presence in Stockholm without the cost and commitment of a permanent office. It can be particularly useful for companies that need a registered business address but don't work from Stockholm every day.

Can a virtual office member use Embassy House as a workspace?

Yes. Embassy House virtual office members can use the workspace when they are in Stockholm, making it possible to combine a professional business address with access to a physical coworking environment.

Is Embassy House suitable for companies that travel frequently?

Yes. The flexibility of a virtual office can be particularly useful for business owners and teams who spend much of their time travelling but still need a reliable base in Stockholm.

What makes Embassy House different from a large coworking space?

Embassy House focuses on creating a more personal and welcoming environment. Members have access to an on-site team and opportunities to connect with other companies and entrepreneurs, without the scale and crowds of some larger coworking spaces.

Where is Embassy House's virtual office in Stockholm?

Embassy House's virtual office is located by Medborgarplatsen in Södermalm, providing businesses with a professional Stockholm business address and access to a central coworking environment.

Interested in a virtual office in Stockholm?

If your business needs a professional Stockholm business address but doesn't need a traditional office every day, a virtual office can give you the flexibility to have both.

Explore the Embassy House virtual office in Stockholm and see what membership includes.